Google's 'Your Marketing Mixtape' is a dynamically generated custom audio presentation tailored to the professional interests and musical taste of each individual listener for Advertising Week. During the 2020 Covid-19 outbreak, the program provided an intimate and personalized alternative to what would otherwise be a series of live keynote presentations.
Jeremy sound designed 94 individual segment blocks to seamlessly interlock in over a thousand permutations in partnership with the Google Events and Experiences team, RESN, and Transmitter media. Jeremy's work included early sonic conceptual and aesthetic development, the design of 30 bespoke transitional sections, 4 decade-based soundtracks of both originally composed and commercially sourced music, sound design and scoring of 42 featured presentations, technical implementation coordination, and more.
Jeremy S. Bloom - Sound Designer
Lee Kinney - Sound Design Asst.
Chelsea Daniel - Audio Research Asst.
Google Events & Experiences - Creative Direction
Transmitter Media - Content Production
RESN - UX and Implementation